by Kellee Gabel | Apr 1, 2015 | Online Marketing, SEO
Google has indicated or perhaps algorithm’d is a better word for their requirements er “recommendations” toward improved search engine rankings. You might be thinking, “Is an SSL certificate right for my website?” While I could write volumes on the topic,...
by Kellee Gabel | Oct 15, 2014 | Business Development, Marketing, Online Marketing
Updated 3/20/19 An update to this article about brand awareness originally published October 15, 2014… In search engine results pages (SERPs), the ability to rank highly for keywords related to your products and/or services will always be a reasonable marketing...
by Kellee Gabel | Sep 24, 2014 | Marketing, Online Marketing
You’ve heard of retargeting, right? Where advertisers are able to use your digital fingerprint to aim targeted ads at you. It goes like this: So, you’re on this website looking at a product. You’ve researched it. Let’s just say dog toys, as an...
by Kellee Gabel | Sep 10, 2014 | Online Marketing
Yesterday a client who likes to do a lot of his own webmastering asked me how to improve his search engine placement. Up until now, having a lot of great, on-topic content has served him well. Of course, as with most people, this customer is primarily concerned with...
by Kellee Gabel | Sep 17, 2012 | Online Marketing
According to Website Magazine, “The number and quality of links pointing to your website is indisputably the single greatest influencing factor in achieving high placement on the search engine results pages (SERPs).” A very good article on what makes a good inbound...
by Kellee Gabel | Sep 17, 2012 | Business Development, Marketing, Online Marketing, Social Media
So, what IS sliding in your world? Being busy can often mean some small, but important business items get set aside. You know what I’m talking about, right? One of the things I try to do with my “spare time” is pay attention to the little things that...